We're Baaack!

En route to a meeting across campus yesterday, I found myself standing face-to-face (or more accurately, foot-to-face) with the first signs of the new academic year's arrival. On the sidewalk--in brightly colored chalk that pleasantly accented my painful-yet-pretty summer sandals--were the words, "MIT Sloan New Student Orientation," accompanied by arrows pointing the way to the festivities.

All summer long we prepare for the students' arrival. Our office, while not directly involved in recruiting or orientation, is busy preparing publications, web features, and multimedia presentations for just those occasions. But it still comes as a bit of a surprise once the new class actually lands in Cambridge, mixing in with the second-years fresh off their summer internships and vacations.  Parking becomes scarce--or scarcer--and area restaurants become more crowded.

But along with that, there is new life in Kendall Square, a new buzz of energy, a new hum of excitement that for once has nothing to do with jackhammers and construction cranes. We get caught up in the optimism and possibility of a fresh start, the ideas and motivation are at their peak.  We've got plans here in the Office of Marketing and Communications folks, big plans.

I can't go into much detail here because it would spoil the surprise (and because my colleagues Scott, Anthony, and Tina won’t let me), but suffice it to say that it will involve some audio, some video, and a heck of a lot of students from all corners of MIT Sloan.

Anyway, as they say in the business, stay tuned. We've got some good things up our sleeves. We're excited to spend another year getting to know MIT Sloan through the eyes of its students, its faculty, and its staff.  And equally excited to show it all to you!
- Posted by Michelle Choate